Business Building
From concept to launch — validating ideas, building MVPs, and creating systems that scale. I focus on what actually moves the needle.
Toronto, Canada
I design and build businesses — combining marketing, creative strategy, and full-stack execution.
End-to-end capabilities for building and growing businesses
From concept to launch — validating ideas, building MVPs, and creating systems that scale. I focus on what actually moves the needle.
Data-driven campaigns across Google Ads and Meta Ads, creative testing frameworks, and conversion optimization.
UGC direction, hook testing, and rapid creative iteration that drives performance.
Shopify builds, conversion-focused storefronts, and full tracking implementation.
Modern web development with React, Next.js, and clean, performant code.
Not just strategy — I execute. From design to deployment, analytics to automation.
Selected projects showcasing strategy and execution
Market research, Shopify setup, and influencer-driven social presence growth for an emerging brand.
Modern furniture ecommerce brand with premium positioning at accessible price points.
Creative strategy + production and Google/Meta execution with tracking foundations and a repeatable testing loop to drive higher CTR and scalable acquisition.
Cost-efficient, high-conversion websites and storefront UIs designed for speed, clarity, and fast decision-making.
I'm a business builder based in Toronto who bridges the gap between strategy and execution. Rather than just advising, I get my hands dirty — building the systems, creating the assets, and implementing the infrastructure that makes businesses work.
My focus is on business building, marketing strategy, creative direction, and front-end execution. I believe in moving fast, testing relentlessly, and building things that actually generate results.
Academic background and learning journey
Bachelor of Commerce
Currently pursuing a Bachelor of Commerce, building business acumen alongside practical skills in marketing, strategy, and execution.
High School
Foundation in academics and early exposure to technology and business concepts.
Have a project in mind? Let's talk about how we can work together.